It is certainly the beer I have consumed the most since I got out of college. Sadly, the beer I probably have consumed the most of is The Beast.
I am pretty happy that there will be a Deschutes Brewery down the street from me this coming Spring.
Note: the picture above is their new label - finally they are getting rid of the crappy current one. It isn't that great either. Oh well you don't drink the label very often. I still think the first 2 generations were best: (source)